Yesterday I had an email from Boden with a preview of some of the stuff they’ll be selling in January, February and March. Now, I can see that this makes good business sense for retailers – they’ll have ordered 2016’s Spring stock in Summer 2015 (or earlier) and are waiting for their warehouses to fill up.
BUT, but, but, but … it isn’t even cold yet so it feels wrong to start ordering for next Spring. My kids have SO MUCH STUFF, there’s no way they need more. So, despite the tempting 20% off with free delivery and returns, I’m going to have to pause before ordering any more. Perhaps I’ll wait until they, you know, outgrow some of their clothes. Or actually wear them out.*
* This does, of course, mean that when I do want to buy my kids new stuff for the Spring and Summer, I will only be able to buy ski jackets.